R4 803- FBI LEEDA Media and Public Relations – Chubbuck
December 8-12, 2025 8:30-4:30
Credit Hours: 28
Course Number: R4 803
Description:
The Media and Public Relations (MPR) course is a 4 ½-day intense curriculum developed to assist law enforcement in communication with not only the media, but the communities they serve. The course is suitable for chiefs and commanders who may deal with the media on a regular or ad hoc basis and full-time/part-time Public Information Officers (PIOs). This class provides proven strategies and best-practices for media relations, crisis communications and social media. Students will learn to prepare and deliver messages. The session features numerous desktop and on-camera exercises. Participants are asked to bring a laptop or tablet to class. FBI-LEEDA instructors for this course have deep experience in law enforcement, media relations and social media strategies and have been police PIOs.
The following is an outline of what is covered in the Media and Public Relations course:
Public Perception and the Media Image, branding, public trust, image-makers, writing effective news releases Media Relations
The interview preparation process, interview techniques, incident scene interviews, news conferences, corrections, media ethics, mock interviews
Crisis Communications
Stages of a crisis, communication goals, the victim-media attraction, importance of key messaging
Social Media
Power of social media, citizen journalism and police, how to create legitimacy using social media, social media pitfalls and policy, managing the social media beast Bringing it all Together in Crisis Case study, desktop mock scenario, hotwash
The cost of the Media and Public Relations course is $795.
Instructors: FBI LEEDA
Location:
Chubbuck Police Department
5160 Yellowstone Ave.
Chubbuck, ID 83202
Registration Details:
FBI-LEEDA will send you a tuition invoice six-weeks prior to the start date of the class. To make special payment arrangements prior to being invoiced please email Finance at finance@fbileeda.org
Registration Documents / Course Flyer
http://MPR Flyer 7.24 (17).png
Point of Contact:
Lt. Chris Kjos 208-237-7173 ckjos@cityofchubbuck.us
Remarks:
